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La Taza Habla (The Cup Talks) takes you on a 20-year java journey through specialty coffee’s rich tapestry, brought to you by ”Bald Guy Brew Coffee Roasting Co.”, nestled in the Blue Ridge Mountains of North Carolina. Each episode unveils the untold stories behind your daily brew—from origin to roast to ritual. Join founder and chief brain-hydrant Don Cox, a.k.a. ”Bald Guy,” as he transforms complex coffee concepts into engaging narratives that deepen your connection to what’s in your mug, the hands that crafted it, and why it matters. Visit us at www.baldguybrew.com or connect on Instagram and Facebook @baldguybrew.
Episodes

Friday Jun 27, 2025
Part 2: The Coffee Plant: Nature's Blueprint for Flavor
Friday Jun 27, 2025
Friday Jun 27, 2025
In this captivating episode of La Taza Habla, Don "Bald Guy" Cox delves into the surprising parallels between the humble apple and the intricate coffee plant, revealing how nature's blueprint dictates the extraordinary flavor journey from farm to cup. Unpacking the core elements of the flavor equation—terroir, plant, processing, and roasting—listeners will gain a profound appreciation for the specialty coffee in their mug. Discover fascinating facts about the sheer diversity of Arabica coffee varieties, especially from Ethiopia, and learn how each coffee plant yields just a small amount of roasted coffee bean annually. The episode also provides an in-depth look at the anatomy of a coffee cherry, breaking down the four crucial layers that contribute to your daily brew's taste. Don explores modern innovations like F1 hybrids and the unique characteristics of peaberry coffee, offering a deeper understanding of what makes certain beans truly special. Tune in to uncover the hidden influences behind your coffee's complex profile and enhance your "bean to cup" experience.
For a limited time, get this entire Process & Discovery set for just $36.00. Follow Link to Website: Process & Discovery: Taste How Flavor is Made Uncover a spectrum of flavors with four 8 oz bags of meticulously chosen coffees—a special collection designed to help you taste the incredible impact of different processing methods in preparation for our deep dive into "Coffee Processing" in next week's episode. Order now to ensure your coffees arrive in time to taste along.
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5 Takeaways
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The Flavor Equation is Key: Coffee flavor is a dynamic result of "Terroir + Plant + Processing + Roasting," highlighting the many factors that contribute to what's in your cup.
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Plant Variety as Nature's Blueprint: The specific variety of the coffee plant acts as its inherent blueprint, predetermining the spectrum of flavors that can potentially develop in the coffee bean.
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The Coffee Cherry's Hidden Layers: Understanding the four crucial layers of a coffee cherry (exocarp, mesocarp, mucilage, and endosperm) reveals how each contributes unique aromatic compounds, sugars, acids, and complexities to the final brew.
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Vast Genetic Diversity: Ethiopia alone is home to an astonishing 10,000 unique Arabica varieties, showcasing the immense, often untapped, genetic resources available within the world of coffee.
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Peaberries Offer Focused Flavor: Peaberry beans, a natural mutation where only one seed develops, are highly valued for their smaller, denser, and rounder shape, often yielding a more vibrant and concentrated flavor, especially when complemented by processes like the washed method.
3 Questions
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How has this episode changed your perception of the phrase "bean to cup"?
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Have you ever tasted a peaberry coffee? Share your experience and whether you noticed a difference in flavor focus.
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What's one "fun fact" about coffee from this episode that surprised you the most?
Glossary
Anatomy of a Coffee Cherry Exocarp (The Skin): The outer layer of the cherry—protects the fruit and holds key aromatic compounds. Mesocarp (The Flesh): The sweet, juicy fruit layer. Contains natural sugars and acids that influence body and brightness. Mucilage (The Honey Layer): A sticky coating around the bean that ferments during processing and helps create flavor complexity. Parchment (Endocarp): A papery shell that protects the bean and regulates moisture. Essential for safe storage and drying. Endosperm (The Bean): The seed of the coffee plant—contains flavor precursors activated during roasting.
Silver Skin (Testa): A thin, papery layer around the bean. Most flakes
off during roasting, but can influence roast evenness and flavor clarity.
Coffee Terms to Remember
Species: The big family (Arabica, Robusta)
Variety: Natural types within species (Bourbon, Typica)
Varietal: Coffee from a single variety
Cultivar: Human-bred varieties for specific traits
Coffee Varietal Quick Reference Guide
Typica: Clean, sweet, classic (like Red Delicious apples)
Gesha/Geisha: Floral, tea-like, jasmine notes (like Honeycrisp apples)
SL28: Bright acidity, clean finish (like Granny Smith apples)
Catimor: Hardy, disease-resistant, less nuanced (like Crabapple)
F1 Hybrids: Engineered for resilience + flavor (like Cosmic Crisp apples)
The Flavor Equation
Terroir + Plant + Processing + Roasting = Flavor
Fun Facts
Coffee "beans" are actually seeds
Peaberry beans are rounder and denser than regular beans and occur in only 5% of the harvest
Coffee plants can live 40+ years but peak production is earlier and produce 1-2 lbs of roasted coffee.
120+ coffee species exist in the wild
Most commercial coffee comes from just a handful of the 10,000 Ethiopian varieties
Only 2 species (Arabica & Robusta) dominate global market
Ethiopia has 10,000 unique Arabica varieties
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